Privacy policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase on boffwallbeds.ca (the “Site”).

PERSONAL INFORMATION COLLECTED

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the web pages or individual products you view, the websites or search terms that brought you to the Site, and information about how how you interact with the Site. We refer to this automatically collected information as “Device Information”.

We collect Device Information using the following technologies:

COOKIES

Here is a list of cookies we use. We have listed them here for you to choose whether you want to allow them or not.

_session_id, unique session identifier, allows Shopify to store information about your session (referrer, landing page, etc.).

_shopify_visit, no data held, persists for 30 minutes from the last visit. Used by our website provider's internal statistics tracking system to record the number of visits.

_shopify_uniq, no data held, expires at midnight (depending on visitor location) the following day. Calculates the number of visits to a store per unique customer.

cart, unique identifier, persists for 2 weeks, stores your shopping cart information.

_secure_session_id, unique session identifier

storefront_digest, unique identifier, undefined if the store has a password, it is used to know if the current visitor has access.

- “Log files” track Site activity and collect data such as your IP address, the type of browser you use, your Internet service provider, your referring and exit pages, and your timestamp data (date and hour).

- "Web beacons", "beacons" and "pixels" are electronic files that record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.This automatically collected information is referred to as "Order Information."

When we use the term “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

Generally, we use the Order Information we collect to process any order placed through the Site (including to process your payment information, arrange shipment of your order, and provide you with invoices and/or order confirmations). In addition, we use this Order Information to:

communicate with you;

assess potential fraud or risk; and

where consistent with the preferences you have communicated to us, provide you with information or advertisements regarding our products or services.

We use the Device Information (in particular your IP address) that we collect to assess potential fraud or risk and, more generally, to improve and optimize our Site (for example, by generating analytics on how our customers browse and interact with the Site, and to assess the success of our advertising and marketing campaigns).

SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties who help us use it for the purposes described above. For example, we use Shopify to host our online store – to learn more about how Shopify uses your Personal Information, please visit: https://www.shopify.fr/legal/privacy. We also use Google Analytics to better understand how our customers use the Site – to learn more about how Google uses your Personal Information, please visit: https://www.google.com/intl/fr/ policies/privacy/. You can also deactivate Google Analytics here: https://tools.google.com/dlpage/gaoptout.


Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legal request for information that we receive, or to protect our rights.


BEHAVIORAL ADVERTISING
As indicated above, we use your Personal Information to provide you with targeted advertisements or marketing messages that we believe may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) information page at: http://www.networkadvertising.org/understanding-online-advertising/ how-does-it-work.

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at https://optout.aboutads.info/?c=3&lang=en.

DO NOT FOLLOW
Please note that we do not change our Site's data collection and use practices when we detect a "Do Not Track" signal on your browser.

DATA RETENTION
When you place an order through the Site, we retain your Order Information for our records, unless and until you ask us to delete it.

CHANGES
We may modify this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
To learn more about our privacy practices, if you have any questions, or if you wish to file a complaint, please contact us by email at dletendre@ploggmedia.com, or by mail at the following address:

4935 rue Robert-Boyd, Sherbrooke, QC, J1R 0W8, Canada